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- Finally, ask one of your givers to be your “guinea pig” for planned giving. Explain to him or her about your passion to engage ministry-minded generous givers in a strategy to take care of their families and fund God’s kingdom. Planned giving is a ministry you provide by facilitating an estate planning assessment that may or may not lead to an estate plan.
- If a donor to your ministry does decide to update, or create for the first time, a planned giving strategy, many times he or she will remember who “brought them to the dance.” A friend told me this past spring that Ministry Ventures is in his will!
- What donor would resonate with a planned giving approach?
- Not long ago I discovered that high net worth individuals (over $5 million) have 92% of their wealth in non-liquid assets, which means that business equity, real estate, stocks, bonds, homes, planes, boats, and cars make up the majority of their wealth.
- So we have 100% of ministry leaders vying for the cash of a represented 8% of the available assets for giving from these individuals! Why not pray about, build relationships around, and create a plan around the 92% available non-liquid gifts that few of us even think about?
- Like me, you probably ask, “Where do I start?” One good place is with the National Christian Foundation that has 30 local affiliates around the country. If you want more information, contact Lewis Abbott or Dan Glaze at NCF, and they will provide you with educational tools you can pass on to your givers. Also idonate.com in Kansas City offers additional services for lower end non-liquid gifts.
- What is my planned giving strategy? Who can I reach out to help me?
- Finally, donor care means you communicate often how God is working in your life and ministry, while at the same time finding out from the giver how he or she is doing. It will be natural for your affinity to grow with couples in a similar season of life. If so, you may want enjoy getting to know each other better over dinner or at a retreat. Consider hosting a Bible study for your givers, such as Crown Financial, or think about leading an annual mentor group of six other individuals. Your investment in others invites their investment in you. You give not to get, but to express your gratitude and generosity. Givers like gifts.
- What types of gifts do our givers like to receive? How can I invest in them spiritually?
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