Last week I had the privilege of interviewing Linda Rogers for our webinar,

• “Friend Raising: Promoting Relationships with Major Donors.”
• Linda’s fundraising experience includes:
• • 21 years with Walk Thru the Bible / raising an annual average of $1.5 million
• • 17 years as Senior Development Director and “Friend Raiser”
• Listen free to her one-hour interview.
• Below are some excerpts from her outline:
• • Never, never use an electronic signature.
• • Always write your name on the outside of their envelope so they immediately
• know they are receiving communication from a friend, not an organization.
• They should never feel like a number or just another name in the database.
• • Be faithful in handling “small” gifts. According to Jesus, the widow gave more than
• the rich because she gave out of her need, but they gave out of their plenty.
• • Create an event where your donors can come together for a “family reunion”
• with other donors, board of directors, and staff. This time could be a fundraising
• dinner or a weekend event. The weekend event gives your ministry more time to
• “show and tell.”
• • Personally donate to your ministry. If you don’t donate, why would you solicit
• funds from others?
• More about The Art of Recognizing and Thanking Your Donors